Comment
Editorial appraisal objectives
Sunday 25 October 2009
What Thomson Reuters has undertaken is simply a redressing of a system that has existed for years. It was reasonably accurate when I was around (I left at the beginning of 2004) but it very likely will be more difficult to measure today in an Internet driven world. I wonder if Reuters has the means to be accurate and objective. This had been one of my major undertakings over those last years, and many editors and reporters alike did not view my account in a favorable light, particularly with respect to some of their staff’s reporting. An outside source probably is required to gauge such effectiveness, but here, again, the key word is cost and I imagine that issue is difficult to overcome. ■
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