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Reuters adds paparazzi-type Hollywood video to new service
Monday 7 March 2011
Reuters is to distribute paparazzi-type footage of Hollywood celebrities on its new Reuters America service.
The company said on Monday that distributing footage of celebrities from video website Hollywood.TV would serve “a crucial role for entertainment programming needs and complement celebrity and entertainment coverage currently offered by Reuters”.
Hollywood.TV produces celebrity footage in southern California and beyond.
The revenue-sharing deal is aimed at enhancing Reuters America which is available via Reuters’ newly-launched unified content platform. ■
- SOURCE
- PaidContent
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